Saturday 1 November 2014

Magazine Advertisements Format Research

These days we see all kind of products being advertised in the mass media. From pen refill to diamond jewellery, everything seems to be advertised by the companies. Companies advertise their products for a number of reasons. The basic idea is to introduce and promote the product for sale. When a company launches a new product it advertises the product in order to create awareness and consumer interest. As magazines are one of the most viewed products in the media industry, this means that it is vital for companies or different institutions to advertise their products in relevant magazine. For example, a digipak for a a new song or album would be advertised in a music magazine that is written around that specific genre.
Kiss FM Ipod Advertisemet


As you can see from the advert above. Kiss FM is being advertised in a music magazine. this is being advertised in a music magazine as Kiss FM is one of the UK's leading radio stations therefore a music magazine is good place for KISS FM to be advertised as it is being targeted at a relevant and specific audience.




As you can see from the image above that Jay-Z's album 'The Blueprint 3' is being advertised. What makes this good advertisement is that all important information is shown clear and differs from the colour in the background. this shows me that when i produce my Magazine advertisement that i need to ensure that all important information needs to be read easily. 

Also, everything looks sharp and looks like it has a place in the advertisement in the magazine. It is very structured. As my genre is POP this means that my advertisements for a magazine need to be structured in order to please my target audience.

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